Automatic WebP Image Conversion & Delivery

At the time of writing Firefox and Safari do not yet support the relatively new image format WebP. However, the 75% Chrome users worldwide are already a pretty big crowd that could make use of them. According to Google the images are between 25 and 34% smaller, which would really benefit Webflow’s Pagespeed scores. The WebP images should be generated on upload and automatically served to all browsers that support it.

  • Thilko Limbeck
  • Feb 5 2018
  • Imbali Studios commented
    25 Sep 10:26

    Please, it is about time to add this feature!!

  • goLance, Inc commented
    17 Sep 16:28

    Please add!

  • Adamant commented
    17 Sep 16:15

    Safari 14 now supports WebP. Please make this a priority WebFlow Team

  • Kārlis Prauliņš commented
    03 Sep 18:00

    Would be really great, our loading times could be cut down dramatically :)

  • Humanatronix Media commented
    01 Sep 20:09

    Let's see this become a reality. Lotties are great, gifs are fat, let's get some webms and webps.

  • Graham Bedbrook commented
    25 Aug 13:46

    Pleeeese!!! :-)

  • Nick Herasimenka commented
    24 Aug 17:18


  • Amit Gupta commented
    06 Aug 04:20

    We are planning to switch to webflow from HubSpot's CMS (which does this automatically). We would love for this to be available on webflow as well.

  • Arthur Seabra commented
    17 Jul 05:14

    This would be huge. Let's go boys! Make the call.

  • Brendan commented
    28 Jun 09:44

    Come on, Webflow. Implement this. WebP is supported by all modern browsers except Safari (support coming soon though) and this would really improve Pagespeed / Lighthouse scores.

    Yes, these scores aren't the be all and end all. But many of us, and our clients, use them. It'd be great to not need to explain this gaping hole to clients who otherwise love Webflow.

  • Tiada Guru commented
    30 May 21:23

    To update the original wishlist summary, Firefox DOES support WebP now, as some have mentioned.

    Only Safari is the holdout.

  • Matt Brodersen commented
    20 May 15:47

    Would really help with google page speed index.

  • Chris Lacey commented
    11 Apr 16:30

    Really in need of this, a few clients are starting to supply me with WebP images which I still can't upload!

  • Janne Parri commented
    11 Apr 04:41

    This would be big! Some of my well-informed customers are also asking for it. Webflow page speeds are good already but this would make the sites untouchable!

  • Mhairi commented
    09 Mar 22:51

    This would be very helpful! Thanks

  • Frank Sousa commented
    December 13, 2019 19:03

    Let's go guys from Webflow.
    We really need this function. You don't need to create an engine that I do the conversion automatically.

    We can convert the images into Photoshop and host them, but Webflow should be able to get you through it.


  • Pierre Merrien commented
    November 24, 2019 08:58

    Stumbled on this hoping for a solution for adding WebP images via WebFlow. I'm very surprised to find that it's not possible. It's a MUST with today's modern browsers.


    In order to do this (including fallback) I implemented the following...

    <source srcset="/images/man_seated.webp" type="image/webp">
    <source srcset="/images/man_seated.jpg" type="image/jpeg">
    <img src="/images/man_seated.jpg" alt="Man seated" data-ix="scroll-left" width="378" class="seated">

    Seems to work.

  • Parodent Website commented
    November 14, 2019 09:56


  • Tim Chan commented
    November 01, 2019 03:35

    We NEED THIS!!! Plz support WebP, JPEG 2000 or other contemporary Web image formats Webflow!

  • Tiada Guru commented
    October 14, 2019 03:39

    Would love this. So sad to see this still not be assigned a tag. :(

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