The lack of true design token and variable support (without using custom code) is quickly becoming a limitation with the Webflow product. Natively supporting the creation and management of both design tokens and variables would continue to ensure Webflow stays competitive and live up to the "No Code" mantra.

Similar to Protopie, variables could be created either by the designer or set dynamically based on user input, and referenced throughout the designer. We have CMS binding which is awesome, and a variables section could work exactly like the CMS.