New "Smart" Editor

I think the current editor is very limited in how it works. It is missing a lot of critical features and actually isn't that helpful when adding new content.

I think there is a difference between the CMS collection "data" and the "content" that can be created in a Rich Text Block. Ideally, anything could be put into a Rich Text Block. Maybe it then becomes a Rich Content Block.

The goal for a new editor could be to create a sort of Medium-style writing experience where the content block being written for could insert any type of content you've already defined. In this style of writing, you could do things similarly to how Medium works.. Update text (h1, h2, h3, bold, underline, etc.) and add images, videos, but also add in components from Webflow that you've already created.

Wouldn't it be ideal to just type the content and components based on labels that each component is given (h1, h2, h3, bold, underline) and images, videos, or symbols? That way we don't need to place the content in the same order for all of the CMS items.

This would allow for unique CMS item order, where you are putting in content to one of these blocks and it gets designed based on the UI components that you have already created in your Webflow site's style guide.

This would also make it more enjoyable to write in Webflow, keeping designers and marketers on the site instead of using Google Docs or some other tool to do the writing first.

This would also streamline the publishing process because people could make their edits and re-order content without needing to change the CMS template.

The way you could add symbols or other CMS content would be to "reference" the other fields anywhere in your current CMS (this item or other items).

For example, if I'm using a Rich Content Block.. I might reference the "title" of my post using "@title" where I can actually get a "dynamic field insertion" into my Rich Content Block. This would allow me to easily update the "title" attribute at any time and my Rich Content Block would also update every instance of that reference.

This could be tremendously scalable if you are referencing a global attribute many other blog posts. You could simply select that attribute by using the @ symbol. It would then allow you to look up content anywhere across your CMS. In that item or globally through a simple search. It then binds the reference after you select it.

Other related wishlist items:

- Basic text options - |

- Code blocks - | |

- Better URLs (/admin, /edit) -

- Better UX - |

- Undo/Redo -

- Scheduling -

- Reference Lists -

- PDFs, Images -

Thanks guys!


  • Cameron Roe
  • Jun 24 2018
  • Shaun Johnson commented
    13 Nov 03:59am

    Just moved across from WordPress to Webflow. Whilst this has been good for the static pages on our site I have to say I was shocked at how bad the CMS capabilities are in Webflow. As in there's pretty much nothing you can do other than basic text. I'm not looking for advanced features just the ability to format the text in different ways.

  • Ana Villarama commented
    23 Sep 02:06pm

    Highly agree. It would be AMAZING to create templated blocks of content in a webflow styleguide that content editors could then choose to add in and order it as they please. If not that, I would just like the option for one of the CMS fields to be "image OR video".

    I'm creating a portfolio site where the each project might showcase any number of videos and images in varying orders. Having to add "image 1" or "video 1" and "image 2" or "video 2" and so on is really cluttering up the editor.

  • Nicholas Lorenson commented
    15 Sep 01:15am

    I just found out that the rich text editor doesn't actually support typical features of the rich text format.

    I'd like to be able to center text.

    Sery Lee's comment is apt. The rich text editor for this comment widget would work.

  • JM Kriz commented
    1 Jul 03:40am

    The comment below this comment is fantastic.

  • Sery Lee commented
    17 Jun 11:21pm

    I think it's enough said when this comment HTML editor is way more advanced than Webflow Rich Text. My client is not very happy that you can't even do a simple bullets followed by another sub bullet

    What Webflow can do

    1. numbers

    2. and

    • Bullets

    • that's it

    What this comment box can do...

    • You can bullet here

      • and sub-bullet (which Webflow Rich text does not do)

        • and another sub-sub bullet

          • and more (can we at least put this HTML editor in webflow)

            1. and I can switch to numbers. how amazing

              1. and letters

                1. more letters.



    put this



    as well

  • Jake Spirek commented
    3 Jun 08:35pm

    Related to this, my big gripe is not being able to use symbols.

  • Ayrthon Sadikrama commented
    29 Feb 02:07pm

    The current "rich text" format is not really all that rich... Can't even center text???

  • Jane Stone commented
    16 Jan 03:11pm

     Looking the best post here to when will windows 7 support end it is the use full.

  • Kent de Bruin commented
    9 Dec, 2019 07:30pm

    Already just copy-pasting text in Markdown would be so helpful. Now I need to spend so much time formatting a blogpost. 

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